IoT products among key highlights of LuLu Hypermarket's back-to-school campaign

Internet of Things (IoT) devices and other related products are among the main highlights of LuLu Hypermarket’s ongoing ‘back-to-school’ campaign, an official has said.

Prajin Prasad, LuLu Hypermarket’s assistant buying manager, said LuLu has witnessed a surge in demand for IoT devices, hence a wide variety of promotions on Bluetooth speakers and headphones, webcams, routers, printer cartridges, desktops and laptops, as well as other IT accessories and similar products.

He said the campaign offers promo prices on all types of stationery, school bags, lunch boxes, boys' and girls' apparel, as well as footwear. A large number of items available in the promotion have been imported from the US and the UK, among other countries, Prasad said.

“We are witnessing a good response from our customers and have added a large selection of products at very good prices. The back-to-school promo also includes all product categories in our supermarket, giving our customers many choices in food and non-food items, and even items in our ‘healthy range’,” Prasad told Gulf Times yesterday.

Prasad said in 2021, LuLu also witnessed a “big jump” in terms of sales compared to the same period last year when many economies worldwide initiated their respective lockdowns because of the Covid-19 pandemic.

He also underscored the role played by LuLu’s online platform in reaching more customers, saying an extensive range of items is also available in the hypermarket’s web store.

“All promotions related to the back-to-school campaign are also included in our online platform. We are constantly improving our online operations in order to cater to our customers readily and immediately,” he noted, adding that LuLu is “hoping for the best as it looks forward to the new school year”.