Inspired by its name, which means “guide”, Rashid aims to respond to customer questions using improvisation and adaptability through English and Arabic during interaction, the bank has said in a statement.
Rashid provides a host of services to customers, from locating the closest branch or the nearest ATM and discovering nearby merchant offers through geolocation services to providing information about the bank’s products and services, connecting with customer service members and checking foreign currency exchange rates, among many other services, the statement notes.
Rashid is currently available for customers at dukhanbank.com, the mobile app, online banking and WhatsApp via 4410 0888. Moreover, it is available for Dukhan Bank employees on the staff portal named “in touch” to resolve their queries.
Commenting on the initiative, Dukhan Bank said: “We are extremely pleased to launch our virtual assistant, Rashid, which comes as part of our efforts to implement the digital transformation strategy, improve customer experience, increase customer satisfaction and loyalty, and provide services and products that meet the aspirations of our customers.
“Virtual assistants are playing an increasingly important part in our daily lives and this cutting-edge technology will offer customers a new way to engage with and receive answers to enquiries in a warm and friendly manner in the language of their choice.”
The bank added, “In a world with constantly evolving technologies and growing customer needs, Dukhan Bank believes that virtual assistants are becoming a necessity to ensure the best customer service anytime, anywhere.”
Soon, Rashid’s capabilities will be enhanced to include fund transfers, activating or blocking cards, providing spend analysis, credit card and utility bill payments, tailoring recommendations based on client behaviour, and more.
For more information on the bank’s digital solutions, one can visit www.dukhanbank.com or call on 800 8555.